SAYA x SGN Subtleties of Service: The Product Is The Service
Subtleties of Service is SAYA’s flagship conversation platform exploring how service, care, and stewardship shape modern brands, businesses, and communities.
Singapore Global Network (SGN) is a Presenting Partner for this edition.
This is a three-part series bringing together founders, operators, and leaders from across Southeast Asia’s startup ecosystem spotlighting the values, challenges, and unseen work that shape meaningful, service-led innovation in the region. The series moves beyond founder mythology and business narratives to explore the quieter, often unseen dimensions of leadership: the philosophies, responsibilities, tensions, and personal convictions shaping how companies are built from the inside out.
At the centre of each conversation is a shared belief that service isn’t a tagline — it’s how you build.
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Self, Made "The People You Keep" with Nathan Roestandy
In this episode of Self, Made, Michelle and Nathalie sit down with Nathan Roestandy to unpack how the people we choose, from friends and partners to co-founders and investors, shape our judgment, standards, and the lives we ultimately build.
Making Room for a World Worth Wanting with Bella Cipolla
In this edition, we’re making a room for a world worth wanting with Bella Cipolla— exploring how they think, build, and the world they’re creating around them.
Making Room for a World Worth Wanting with Phoebe Dodds
In this edition, we’re making a room for a world worth wanting with Phoebe Dodds — exploring how they think, build, and the world they’re creating around them.
Making Room for a World Worth Wanting with Justin Halim
In this edition, we’re making a room for a world worth wanting with Justin Halim — exploring how they think, build, and the world they’re creating around them.
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In Good Company: A World Worth Wanting
Forget founders, meet the world builders.
They’re creating a world worth wanting. We’re leaving behind MVPs and PMFs and GTMs in 2025.
Self, Made "Episode 8: How to Own the Room You Just Walked Into"
What’s it like to keep walking into rooms you don’t quite belong in and leaving them as your own?
Delbert Ty’s career has spanned P&G, startups, dating apps, and now AI. Along the way, he’s handed out flyers on the street, pulled off “doodle installations,” rebuilt a martech stack without engineering, and walked away from safe roles to keep reinventing himself. The second season of Self, Made kicks off in this episode about reinvention, scrappiness, and the messy middles that come with betting on yourself.
Culture in Dialogue in Manila
Culture in Dialogue is SAYA’s flagship conversation series, where industry leaders, creative pioneers, and marketing execs break down the forces shaping cultural and commercial intelligence. More than a panel, it’s a space to take a step back, look at the bigger picture, and unpack how culture and commerce fuel the next wave of innovation.
In Good Company: How Big Can It Be?
Conference season has its rituals. For marketing, it’s the familiar circuit: panels on performance vs brand, debates about AI, strategies for the next quarter. I’ve been in those rooms before. They’re valuable, but also predictable. This time, I veered into a different orbit — web3.
The rooms looked and felt different. There were Crocs sandals everywhere. The jargon was heavier, the lights were brighter. And yet, under the surface, the themes weren’t so far away: how we create, how we connect, how we move value.
Self, Made "Season 2 Episode 1: The Art of Saying it Anyway"
In this episode of Self, Made, SAYA’s co-founder Michelle Koh, finds out what we risk, reclaim, and reveal when we put something of ourselves into the world. And about the way voice becomes both a microphone for what we believe, and a mirror for what we’re still learning to see.
Curveballs: The Ache to Do More
What’s the moment when ambition turns into exhaustion? When the drive that once fueled you starts to ache instead...an ache for impact, for meaning, for relief. You keep building, refining, showing up, but the world feels heavier, noisier, harder to love. Maybe that’s the cost of caring too much. Or maybe it’s just the curveball of trying to do good while everything burns.
More Stories
Self, Made "Reputation" with Sophia Chang
In this episode of Self, Made, Michelle and Nathalie sit down with Sophia Chang to unpack what it really means to take control of your narrative — from navigating cultural expectations and outdated perceptions, to making decisions that actually align with who you are now.
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