Self, Made "Episode 5: Scaling Smart – How to scale operations without losing culture"

February 2025

How do you scale a business without losing its soul? In this episode of Self, Made, Yong Ng—Founder and Creative Director of Somewhere Else—and Tash Menon—Founder of MASH—break down the delicate balance of growth, culture, and leadership.

From creative independence to operational expansion, they share the challenges of scaling without compromising what makes their businesses unique. Reflecting on failures, leadership evolution, and the power of staying true to their vision, they explore what it really means to grow with purpose.

As both founders navigate different approaches to scaling, this episode offers hard-earned insights for anyone looking to build something bigger—without losing what makes it meaningful.